Talisman Joins Project Worldwide’s Sports, Gaming and Entertainment Collective

Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.

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Talisman Plants the (checkered) Flag to Optimize Sports Data Marketing

Talisman-Optimize-Sports-Data-Marketing

​Harnessing the power of sports data all the way to the finishing line.

  • The Talisman Agency aims to be the first sports marketing agency to harness data all the way to the finish line, optimizing both team performance and fan engagement.
  • TechHQ spoke with new Talisman chairman, Adrian Jones, on how emerging tech is changing the playing field for sports teams.
  • Singapore-based Talisman is a leading sports marketing outfit, bringing innovation and technology to sports, entertainment, and gaming, via innovative partnerships, activations, and data-driven thinking.

2020 was a year where the fundamental operational methods of the entire commercial sports ecosystem – sports teams, their parent organizations, fans, brands that connect with a sporting audience – had to be reexamined. As we enter 2021, stadiums are slowly filling again and season ticket holders are cautiously optimistic, but thus far the only guarantee is that the majority of your favorite sports broadcasts probably have a digital streaming alternative, possibly equipped with some form of digitized fan engagement component like live chats or augmented reality to make the broadcast more interactive.

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About Talisman™

Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in  Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.

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Williams Racing's Logan Sargeant struggles with dehydration during Qatar GP
Oct 11

Beneath the Glitz and Speed: The Unseen Struggles of Formula 1

As the scorching sun sets over the desert of Losail, the roar of Formula 1 engines still resonates in the ears of fans worldwide. The Qatar Grand Prix has just concluded, leaving us in awe of the unparalleled speed, precision, and dedication displayed by the drivers. The weekend was a whirlwind of excitement and intensity, with every moment carrying the weight of championship dreams and the relentless pursuit of victory.

Articles & Insights
Talisman-Brokers-Global-Crypto-Partnership-Between-Williams-Racing-&-Kraken
Aug 15

Talisman Brokers Global Crypto Partnership Between Williams Racing & Kraken

Talisman is proud to have brokered the newly formed global partnership between Williams Racing and Kraken, the world-leading and trusted crypto platform. Becoming Williams' first-ever Official Crypto and Web3 Partner, this is also the first major sports partnership for one of the largest and longest-standing brands in crypto. The partnership will kick-start at this weekend’s Australian Grand Prix in Melbourne.

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Talisman-Brokers-1xBet-&-ONE-Championship_Partnership
Dec 6

Talisman Brokers 1xBet & ONE Championship Breakthrough Partnership

World-renowned betting company 1xBet has become an Official Partner in Southeast Asia for ONE Championship (“ONE”), one of the largest martial arts organisations in the world.1xBet will livestream ONE events on its platform, expanding their betting offering to its customers and martial arts fans across the region. The 1xBet logo will be featured in event broadcasts on canvas, pillars, and padding. In addition, 1xBet will be promoted through curated post-event video highlights on ONE’s official social and digital channels.

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