Talisman Joins Project Worldwide’s Sports, Gaming and Entertainment Collective

Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.

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PLAYBOOK INTELLIGENcE HUB     

Highlighting the use of insights to engineer advantages across sports, entertainment & web3.

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The-Age-of-Artificial Intelligence
Nov 16

The Age of Artificial Intelligence: Cities and the A.I. edge

Artificial intelligence (AI) is tipped to power the fourth industrial revolution. AI practitioners are now able to do a lot more, and at a quicker pace, to shape the way people live and work in cities.

Articles & Insights
Newzoo-Global-Esports-Top-$1- Billion-2020-China-Top Market
Nov 9

Newzoo: Global Esports will Top $1 Billion in 2020, with China as the Top Market

Global esports revenues will surpass $1 billion in 2020 for the first time — without counting broadcasting platform revenues, according to market researcher Newzoo.

Articles & Insights
Talisman-Optimize-Sports-Data-Marketing
Nov 7

Talisman Plants the (checkered) Flag to Optimize Sports Data Marketing

The Talisman Agency aims to be the first sports marketing agency to harness data all the way to the finish line, optimizing both team performance and fan engagement.TechHQ spoke with new Talisman chairman, Adrian Jones, on how emerging tech is changing the playing field for sports teams.Singapore-based Talisman is a leading sports marketing outfit, bringing innovation and technology to sports, entertainment, and gaming, via innovative partnerships, activations, and data-driven thinking.

News
How-Data-Can-Create-A-Sporting-Advantage
Nov 7

Exclusive: How Data Can Create A Sporting Advantage

In an exclusive interview with Ministry of Sport, Talisman CEO, Dharpan Randhawa, discussed how the role of data in sport has changed due to the COVID-19 pandemic and gave recommendations of how sports can embrace new technology.

Articles & Insights
A-year-to-Tokyo 2020-which-brands-will-win-the-Games
Nov 6

A year to Tokyo 2020: which brands will win the Games?

12 months out from the Tokyo Olympics, we take a look at how the Games are affecting Japan’s advertising market — and ask which brands stand to make the most from the sports extravaganza.

Articles & Insights
How-AI-Will-Change-The-World-Of-Sports!
Nov 4

Here's How AI Will Change The World Of Sports!

The movie Moneyball, among many things, can be considered as the prime example of data-driven performance optimization in sports.

Articles & Insights

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